Selfie museums & immersive exhibitions
Interactive exhibitions and immersive experiences in the capital
In Berlin, things aren’t always as they seem—especially in the city’s immersive exhibitions and selfie museums. Here, you can stretch the limits of your imagination and capture incredible photos for Instagram, TikTok, and more. You’ll also find fascinating museums dedicated to espionage, samurai culture, and even a one-of-a-kind museum of magic. If you're seeking unique activities and experiences in Berlin, the city’s selfie museums and immersive exhibitions are perfect for you.
Digital art & Immersive exhibitions
You are the star here - the Berlin selfie museums
These unique exhibition spaces aren’t traditional museums in the usual sense, but rather interactive worlds designed for you to capture the perfect social media photo. Get ready for eye-catching backdrops, vibrant colors, and creative installations. Here, you can immerse yourself in art and creativity with the whole family, while actively shaping the experience yourself.
1. A paradise for selfie fans - the WOW Gallery
The WOW Gallery is all about the best selfies in the capital. With over 30 interactive installations on 750 square metres, you'll really knock the socks off your followers on Instagram and the like. Dive into the ball pool, play with the magical light effects and let your creativity run wild!
Where: In the East Side Mall, Tamara-Danz-Straße 11, Friedrichshain
When: Thursday and Friday from 10am to 7pm, Saturday from 10am to 8pm
2. Experience the world of optical illusions at Paradox
The world is turned upside down here - in the truest sense of the word. The paradox at Bikini Berlin on Breitscheidplatz will really shake up your imagination. Because what is taken for granted outside the museum is suddenly completely different here. 70 visual and sensory exhibits take you on a journey where you experience the whole range of optical illusions from upside down to weightless and everything in reverse. Paradoxical - and great fun for the whole family.
Where: Budapester Straße 44, Charlottenburg
When: Monday to Friday from 11am to 7pm, Saturday from 10am to 7pm and Sunday from 7pm to 6pm
3. put yourself in the limelight at ASTER 3D TrickArt Berlin
The focus here is on fun - in fascinating 3D worlds! At ASTER 3D TrickArt Berlin, everyday images are transformed into impressive illusions that challenge your perception. Whether between the teeth of a dinosaur or on a chimney high above the Berlin Cathedral - more than 30 imaginative scenes only come to life through your camera. The skilful use of perspective and proportions makes for breathtaking photo motifs. A highlight for all age groups, where creativity and interaction are the order of the day.
Where: Friedrichstraße 185, Mitte
When: Monday to Friday 10am - 6pm, Saturday 10am - 7pm, Sunday 10.30am - 6.30pm
4. Discover 14 different selfie worlds at Ikono
From Japanese alleyways to infinite balloon worlds and computer circuit boards - at Ikono, there are no limits to your creativity. The immersive selfie museum offers you 14 rooms in which you can pose perfectly and take snapshots for social media. And to ensure that the pictures are guaranteed to be unique, the makers of Ikono have commissioned 9 international artists to design the Ikono rooms. You can't really have more fun with selfies.
Where: Rathausstraße 46, Mitte
When: Monday to Thursday from 10am to 10pm, Friday and Saturday from 9.30am to 10.30pm and Sunday from 9:30 am to 10 pm
5. Inspire your social media channels at the Upside Down
And another selfie museum for social media fans in Berlin: The Upside Down started in Amsterdam and has now finally found its way to us. 21 impressive rooms invite you to shoot pictures and videos for Instagram, TikTok and co. and impress your followers with them. You're guaranteed to find the right background for your selfies here. All you need is the right pose and an unusual outfit and you can start taking photos to your heart's content.
Where: On the ground floor of The Playce, Alte Potsdamer Straße 7, Mitte
When: Wednesday from 11am to 6pm, Thursday from 11am to 7pm, Friday and Saturday from 10 am to 7 pm and Sunday from 10 am to 6 pm
6. Take wonderful selfies in the Studio of Wonders
The Studio of Wonders is a photo studio with a difference. You can also book professional photographers for your sessions here. However, most visitors explore the enchanting photo sets with their smartphone. Because that's what the Studio of Wonders is made for: immersive exhibition experiences that you and your followers will remember for a long time to come thanks to the breathtaking selfies. Discover sets such as the infinite dance floor, an upside-down underground railway carriage or a deceptively real washing machine!
Where: At the Mall of Berlin, Leipziger Platz 12, Mitte
When: Monday to Friday from 11am to 8pm, Saturday and Sunday from 10 am to 8 pm
Digital art - experience interactive adventures & surreal worlds of light
These digital exhibitions allow you to experience art in a whole new, immersive way. Embark on an interactive adventure that stimulates your senses and blurs the line between reality and virtuality. With stunning visual effects, these exhibitions also offer spectacular backdrops perfect for capturing great photos.
1. Surreal light experiences in the Lighthouse of Digital Art
Make yourself comfortable on the beanbags and mats of the Lighthouse of Digital Art and go on a journey through visual worlds for 45 minutes. The images from the James Webb telescope will take you into the vastness of the universe and offer you countless possibilities for great pictures for your social media channels. Photography is expressly encouraged here. So bring your smartphone and enjoy the immersive experience right on the RAW site.
Where: RAW site, Revaler Straße 99, Friedrichshain
When: Monday, Wednesday and Thursday from 2pm to 8pm, Friday from 2pm to 9pm, Saturday from 12 to 9 pm and Sunday from 12 to 8 pm
2. Be part of the interactive exhibitions at the P61 Gallery
At the P61 Gallery, you can be there when young artists present their visions to the public. The gallery sees itself as a catalyst for up-and-coming artists and thus actively contributes to the development of Berlin's art scene. You will also find breathtaking exhibitions that go beyond the traditional understanding of art. Because here you can travel through black holes in audiovisual worlds of experience or discover spaces that react to your own movements.
Where: Potsdamer Straße 61, Schöneberg
When: Daily from 12pm to 7pm
3. Explore new spaces & ideas with the LAS Art Foundation
The LAS Art Foundation explores our future with immersive exhibition concepts. In doing so, it repeatedly opens up exciting spaces in the city, such as the Halle am Berghain, or currently vacant buildings that offer exciting backdrops for art and culture for interim use. Elements from the gaming world are incorporated, light installations and immersive concepts are developed that invite visitors to explore new worlds and ideas themselves. Another project is the Pollinator Pathmaker by Alexandra Daisy Ginsberg. The bee garden planned using artificial intelligence will grow and bloom in front of the Museum für Naturkunde until 1 November 2026.
Where: various locations in Berlin
When: depending on the project
4. Dark Matter creates a world of rhythm, light and sound
The Berlin-based light artist Christopher Bauder has already made a name for himself worldwide with temporary audiovisual installations. One of his first projects was the Lichtergrenze to mark the anniversary of the fall of the Berlin Wall, followed by expansive sound and light installations in Berlin's Kraftwerk. In the exhibition rooms in a former factory building in Lichtenberg, you are completely immersed in a world of rhythm, sound, light, colour and reflections. Each individual sculpture spans the entire room and transforms the respective surroundings into a vibrant, pulsating structure that is sensual, poetic and emotional. The perfect backdrop for unusual photographs.
Audio tip: In our Podcast Berlin Unboxed, we talk to light artist Christopher Bauder about the change in exhibition culture and one of his first projects, the spectacular border of lights to mark the anniversary of the fall of the Berlin Wall.
When: Tuesday - Thursday 2pm - 10pm, Friday 12pm - 11pm, Saturday 11am - 11pm, Sunday 11am - 10pm
Where: Köpenicker Chaussee 46, Lichtenberg
5. Travel to Egypt with Tutankhamun
From the far reaches of space, we travel back to the distant past of mankind - to ancient Egypt. Tutankhamun - the immersive exhibition experience takes you back to the time of the pharaohs and pyramids and brings the child king back to life. Discover the unplundered tomb and wander through the Valley of the Kings in the metaverse. You'll never get this close to ancient Egypt again.
Where: Revaler Straße 99, Friedrichshain
When: Monday to Thursday from 2pm to 8pm, Friday from 2pm to 9pm, Saturday from 12 to 9 pm and Sunday from 12 to 8 pm
6. The mystical imagery of Hieronymus Bosch
Immerse yourself in the mystical imagery of Hieronymus Bosch, which is brought to life through immersive projections and digital installations. Contributions by contemporary artists complement the exhibition and lend new dimensions to Bosch's timeless themes - such as morality and redemption.
Where: Luckenwalder Straße 3, Kreuzberg
When: Monday to Sunday, 10 am to 8 pm
Optical Illusions in Berlin - See the world with new eyes
Step into a world where the boundaries between reality and illusion blur. Challenge your perception as everyday objects are transformed through optical illusions and mind-bending effects. Get ready to be amazed and let yourself be surprised by these captivating exhibitions.
1. Turn the world upside down at the Illuseum
Nothing here is as it seems. The Illuseum plays with your perception and lets you discover everyday things in a completely new light. Or completely upside down. With vortex tunnels, creative works of art and cool selfie spots for Instagram and TikTok, you have more than enough opportunities to fully immerse yourself in the immersive experiences. And that's a good thing. Because after your visit, you won't know where your head is.
Where: Karl-Liebknecht-Straße 9, Mitte
When: Daily from 10am to 8pm
2. Dive into illusory worlds at the DeJa Vu Museum
Infinite abysses, boundless natural spectacles or right in the centre of the universe - at the DeJa Vu Museum, you will travel to places you have never seen before. The worlds of experience at the illusion museum at Alexanderplatz are trickily designed and give you the feeling that something is not quite right here. Discover the many different illusions and experience what is possible with optical illusions.
Where: Rochstraße 14c, Mitte
When: Daily from 10 am to 8 pm
Interactive museums with spy:Inside, samurais and more
Interactive experiences are now available in nearly all of Berlin's museums, from the Futurium and the Humboldt Forum to the Stadtmuseum Berlin. Here are some museums that uniquely combine knowledge and adventure. Whether you want to step into the role of a secret agent, explore the art of magic, or journey back to ancient Japan, history and culture come to life in Berlin's interactive museums.
1. Feel like James Bond at the German Spy Museum
Pst, watch out: In the Espionage Museum, you can experience the world of agents and secret services. The museum is unique in Germany and features over 1,000 exhibits, including the Enigma cipher machine and a Stasi Trabi with an infrared camera. And you can even test your agent skills yourself: act as a spy and crack the code. You are guaranteed to find out how to do this at the museum.
Where: Leipziger Platz 9, Mitte
When: Daily from 10 am to 8 pm
2. Refresh your knowledge of history at the Deutschlandmuseum
2000 years of German history in one hour - go on a historical discovery tour at the Deutschlandmuseum on Leipziger Platz and travel from the Germanic jungle to knightly castles to the economic miracle of the 1950s and beyond. The immersive experience offers you concentrated history for all the senses and is guaranteed to be more exciting than any history lesson.
Where: Leipziger Platz 7, Mitte
When: Daily from 10 am to 8 pm
3. Put your magical powers to the test at the Magicum
It's going to be magical! If you're interested in witches, magicians, alchemy and shamanism, you shouldn't miss the Magicum in Berlin-Mitte. The fantastic world of magic awaits you in the old vaulted cellars of the museum and you can even put your magical skills to the test yourself. Here you can make water dance and discover phenomena that will blow your imagination.
Where: Große Hamburger Straße 17, Mitte
When: Sunday to Friday from 11am to 6pm, Friday from 11am to 7pm
4. Travel back to ancient Japan at the Samurai Museum
From the world of magic straight to the ancient Japan of the samurai. The Samurai Museum displays more than 1,000 original masterpieces of Japanese armoury and is the largest collection outside Japan. Here you can learn all about the myth-enshrouded fighters, their role in Japanese society and their ceremonies. The interactive multimedia journey through time takes you back to Japan in the late Kofun period and puts you right in the middle of exciting battle scenes with dynamic projections.
Where: Auguststraße 68, Mitte
When: Daily from 10 am to 7 pm
