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Spotlight on international tourism and travel
As the world's leading travel trade show, ITB Berlin brings together thousands of exhibitors, trade visitors and media professionals, all eager to explore the latest trends in tourism. If you're involved in travel or tourism, ITB Berlin offers unparalleled networking opportunities, industry insights and cutting-edge innovations.
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Internationale Tourismusbörse Berlin - ITB Berlin
ITB Berlin at a glance
With more than 5,500 exhibitors from around the globe, ITB Berlin takes over the vast exhibition halls at Berlin ExpoCenter City. Countries, regions, tourism companies and industry experts gather to showcase their latest travel offerings and innovations. This massive trade show spans over 150,000 square metres, making it one of the largest platforms for networking and business deals in the travel industry.
In addition to the exhibitor booths, the ITB Berlin Convention runs simultaneously, providing insights into the future of travel. Select sessions from the congress will be streamed online, allowing virtual participants to stay connected with the latest trends and developments.
Visitors can explore a broad range of sectors, including adventure and youth travel, luxury experiences, medical tourism, economy accommodation and more. From major travel operators and airlines to cutting-edge tech firms and diverse cultural displays, ITB covers every facet of the travel experience.
Explore the world at the ITB trade show in Berlin
- ITB Berlin Convention: Attend insightful talks from leading voices in the tourism industry across four stages.
- Networking opportunities: Connect with global tourism professionals and expand your industry network.
- Award ceremonies: Watch the presentation of prestigious awards like the ITB BookAward and VDRJ Columbus Awards for Journalism
- ITB eTravel Stage: Engage with discussions on digital transformation, including AI, Metaverse and other tech trends.
- Experience a wide range of exhibits from various travel segments, all under one roof.
Discover ITB Berlin
ITB Berlin has been at the forefront of the global travel industry for over 60 years, first launching in 1966 with just five countries represented. Today, it has grown exponentially, with exhibitors representing over 180 nations.
The event showcases emerging travel trends, from eco-tourism to LGBTQ+ travel, and more recently, the rise of travel technology. This makes ITB Berlin not only a vital marketplace but also a hub for inspiring change and innovation in the industry.
With its commitment to showcasing the best in travel and technology, ITB Berlin is a key platform for industry professionals, avid travellers and anyone interested in the future of tourism.
Top tips for ITB Berlin
- ITB Berlin usually takes place in March. Check the official website for exact dates and plan to visit during the weekend on the public access days.
- While you're in the area, take a trip up the Funkturm for stunning city views. This historic tower, built in 1926, offers a unique perspective of Berlin.
- The ITB's shuttle service lets you navigate easily between halls.
- The venue has many accessibility features, such as accessible lifts and toilets.
- Purchase your tickets online in advance to avoid long queues and secure your entry.
- Public transport is the easiest way to reach Berlin ExpoCenter City. The S-Bahn lines 3, 5, 9 and 75 stop at Messe-Süd, a short walk from the entrance. If you're driving, parking is available at the venue or nearby at Olympischer Platz.
Additional information
Dates
March 2025
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